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  • fractional_cmo_-_ponzi.pdf
  • angelo_ponzi_ex_bio.pdf

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Angelo Ponzi

Angelo Ponzi
Message Download Resume

Assets

Roles available for:

  • Fractional
  • Consulting
  • Contract
  • Interim

FCMO

Fractional Chief Marketing Officer

FCSO

Fractional Chief Strategy Officer

FCBO

Fractional Chief Brand Officer

FCGO

Fractional Chief Growth Officer

FCRO

Fractional Chief Revenue Officer

  • Trabuco Canyon, California, United States
  • View phone number +1 949-357-9547
  • http://www.theponzigroup.com
  • Assets
  • Country experience:
    • United Kingdom of Great Britain and Northern Ireland
      Northern Europe

Achievements
Ambassador
Charter
Angelo Ponzi
Message Download Resume
  • Expertise
    Marketing Strategies Brand Strategist Sales Strategies Market Research Competitive Analysis Positioning Brand Messaging and Content Development Digital Marketing Go-to-Market Strategies Leadership Public Relations Communications Digital Business Strategies
  • Services

    I focus on the strategic and analytical side of marketing to drive business growth by defining the right markets, ideal customers, messaging, and competitive points of differentiation using research to build effective and efficient marketing plans.

  • Employees overseen

    85 employees

  • Budget overseen

    $ 10,000,000

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Angelo Ponzi

Add to favorites

Roles available for:

  • Fractional
  • Consulting
  • Contract
  • Interim

FCMO

Fractional Chief Marketing Officer

FCSO

Fractional Chief Strategy Officer

FCBO

Fractional Chief Brand Officer

FCGO

Fractional Chief Growth Officer

FCRO

Fractional Chief Revenue Officer

  • Trabuco Canyon, California, United States
  • View phone number +1 949-357-9547
  • http://www.theponzigroup.com
  • Assets
  • Country experience:
    • United Kingdom of Great Britain and Northern Ireland
      Northern Europe

Achievements
Ambassador Charter
Why hire me in a fractional role
I work with business leadership to solve problems, implement initiatives and drive change with a focus on brand growth and increased revenues using strategic insights and the voice-of-the-customer to build an enduring, sustainable and profitable company by better understanding the dynamics of the market a brand competes in and the audiences they are trying to reach.
Experience

Fractional role

  • This is a Fractional role Chief Marketing Officer

Strengths in this role: •25+ years of experience in a senior leadership role in marketing, sales and business • Client engagement experience in a diverse number of industries – semiconductors to ice cream • Skilled practitioner in a wide range of specialties to sustainable business growth: B2B and B2C, Branding, Messaging and Positioning, Competitive and Business Analysis, Digital Strategies, Market Research, Customer-Centricity, Direct and Indirect Sales Strategies and Implementation

Industry Group: High Tech

Industry: Computer Software

Years of experience: 20 years

Industry Group: Corporate

Industry: Management Consulting

Years of experience: 25 years

Industry Group: Organization

Industry: E-Learning

Years of experience: 2 years

Industry Group: Consumer Goods

Industry: Wine and Spirits

Years of experience: 20 years

Industry Group: Finance

Industry: Banking

Years of experience: 20 years

Industry Group: Recreation

Industry: Restaurants

Years of experience: 20 years

Company name: Primero Systems

Company size: 75 employees

Role in this company: In charge of all the marketing activities and initiatives including product development, advertising, sales, digital and website, marketing channels, media relations, customer outreach and experience, and corporate programs.

Company name: Dekra-Lite Industries

Company size: 110 employees

Role in this company: Oversaw internal teams in setting plans to reach 2018 revenue objectives, as well as develop 3 year growth plans for the company.

Company name: PATH2HappiSuccess

Company size: 5 employees

Role in this company: Commercialized product and developed go-to-market strategies, as well as new product and market development and managing external resources.

Company name: Achieve Intenet

Company size: 51 employees

Role in this company: Develop market and competitive insight, overall branding strategy - positioning, messaging, strategic execution, including internal and external marketing plans, as well as working closely with the internal marketing team.

Company name: Nomad - CMS

Company size: 10 employees

Role in this company: Developed competitive intelligence programs and insights to drive long-term brand and sales strategies, as well as short-term marketing and communication strategies and implementation strategies.

  • Board membership

    Company: Dekra-Lite Industries

    Position: Board Member

    From: 02/01/2018

    To: Present

  • Degrees & accreditations

    Bachelor of Arts: Marketing, Business and Communications, State University College at Geneseo, Geneseo, NY

    Certificate: International Communications, University of Central London, London, England

    Certificate: Web 2.0 and Social Media, University of California, Irvine

  • Membership & affiliations

    OC Business Marketing Association (OCBMA)

    American Marketing Association Orange County

    Insights Association

    Expert in Residence, UCI Applied Innovation

    Advisor, Executive Next Practices

    Trusted Advisor, Critical Mass for Business

    Radio Show/Podcast Host, Business Growth Cafe

  • Success story

    For a leading Christmas Decor organization, working with the management team as CMO to develop and implement three-year plan to move the company from a regional to leading national organization providing holiday and Christmas décor. Efforts have led to more focused and achievable sales and marketing renew, recapture and acquire strategies, as well as new vertical market expansion. Results: Current growth 20%, future sustainable growth 15% year-over-year. Year 1 &2 goals achieved.

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