Company name: Gallo

Company size: 5,400 employees

Role in this company: Drove vision and creative campaign strategy across consumer activation channels crafting identity, establishing a strong brand presence, and enhancing the shopper marketing journey resulting in increased engagement, sales, and loyalty. Managed and mentored internal agency creatives, inspiring innovation in digital activation channels in a fast-paced, challenging environment. Managed budget, timelines and deliverables for 30+ projects at a time, conducting reviews, coaching team.

Company name: Constellation Brands

Company size: 7,000 employees

Role in this company: Built and nurtured an in-house creative agency, implementing top-notch creative work and innovative design thinking. Developed a dynamic photo/video team from scratch, delivering expertly crafted content, saving the business ~750k/yr. Led a multi-disciplinary team across integrated marketing channels, encompassing strategy and branding for B2B and B2C, digital marketing, social media content, advertising, product and packaging design, and photo and video storytelling.

Company name: KODAK Gallery

Company size: 250 employees

Role in this company: Led UX/UI and Marketing design at consumer photo company. Team consisted of design, copy, and interactive. Worked closely with engineering on every project to ensure consumer journey satisfaction.