MARK MCMASTER
Roles available for:
- Fractional
- Consulting
- Contract
- Interim
- Miami, Florida, United States
MARK MCMASTER
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Roles available for:
- Fractional
- Consulting
- Contract
- Interim
- Miami, Florida, United States
Experience
Strengths in this role: - Sales operations - Go-to-market strategy - B2B sales - Sales and management coaching - Understanding of digital advertising trends - Understanding of eCommerce and retail sectors - Launching a new team
Industry Group: Media
Industry: Marketing and Advertising
Years of experience: 25 years
Industry Group: High Tech
Industry: Internet
Years of experience: 20 years
Industry Group: Consumer Goods
Industry: Retail
Years of experience: 15 years
Company name: Snap Inc.
Company size: 5,000 employees
Role in this company: Led Snap's eCommerce/Retail sales programs in North America from 2018-2022, a team of ~100 sellers, creative advisors, analysts and sales operations/enablement support. ~$300M/yr revenue delivered and multiple years of 100%+ Y/Y growth. Previously, founded SMB/Mid-Market US sales team and grew into a team of 35 responsible for $100M+/yr revenue.
Company name: Google
Company size: 100,000 employees
Role in this company: Led multiple sales teams working with Apps, Social Networks, Home Services, Education and B2B clients from 2010 to 2015. Team size from 6 to 15, revenue up to $200M/year.
Strengths in this role: - Strategic development - Global business management and scaling strategy across regions - Understanding of digital advertising trends - Understanding of agency landscape, creative services and video production - Launching a new team
Industry Group: High Tech
Industry: Internet
Years of experience: 25 years
Industry Group: Media
Industry: Marketing and Advertising
Years of experience: 25 years
Company name: Google
Company size: 100,000 employees
Role in this company: Led product marketing, sales enablement and sales operations globally for YouTube's SMB customers, working with a sales team of 2000+ across all regions from 2015 to 2017. Grew revenue from $200M to $2B in 3 years.
Strengths in this role: - Understanding startups and small businesses - Working with limited resources - Managing to profitable revenue sources - Sales process development - Advising/Mentoring to C-level
Industry Group: High Tech
Industry: Information Technology and Services
Years of experience: 20 years
Company name: Frenzy AI
Company size: 7 employees
Role in this company: Frenzy is an eCommerce technology company helping retailers of all sizes leverage the same AI technologies Amazon employs on their own websites. Advising CEO on business strategy since 2019, as a primary consultant on hiring a B2B sales team, developing sales operations and pricing, understanding the sales funnel and prioritizing/segmenting customers, and developing marketing resources. Helped the company go from zero revenue to in-quarter profitability in 3 years.