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Todd Helton
MessageRoles available for:
-
Fractional
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Consulting
- Contract
- Interim
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Apex, North Carolina, United States
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http://www.eventcraftstudios.com
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Country experience:
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United States of America
Northern America -
United Kingdom of Great Britain and Northern Ireland
Northern Europe -
Hong Kong
Eastern Asia -
South Africa
Southern Africa
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Languages:
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English (US)
English (US)Level: Native
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English (US)
Achievements
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Expertise
Strategic event planning, content development, sponsorship strategy, audience engagement, event portfolio optimization, executive facilitation, leadership development, hybrid and digital-first events, pricing strategy, experience design. Stakeholder alignment, team optimization, product innovation, revenue growth, strategic communications, high-stakes advising, membership engagement, global event expansion, organizational transformation. -
Services
I offer strategic event leadership, event audits, event architecture, content/experience strategy, sponsorship development, executive facilitation, team optimization, and portfolio growth consulting—turning events into powerful platforms for engagement.
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Employees
overseen
25 employees
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Budget overseen
$ 28,000,000
Share
Todd Helton
Add to favorites
Roles available for:
-
Fractional
-
Consulting
- Contract
- Interim
-
Apex, North Carolina, United States
-
http://www.eventcraftstudios.com
-
Country experience:
-
United States of America
Northern America -
United Kingdom of Great Britain and Northern Ireland
Northern Europe -
Hong Kong
Eastern Asia -
South Africa
Southern Africa
-
-
Languages:
-
English (US)
English (US)Level: Native
-
English (US)
Achievements
Why hire me in a fractional role
Experience
Fractional role
- This is a Fractional role Founder & Chief Strategy Officer
- Vice President, Events
- Senior Director, Global Conferences & Events
Strengths in this role: Strategic Thinking Event Architecture & Design Leadership & Team Development Cross-Functional Collaboration Innovation & Problem-Solving Sponsorship Strategy Communication & Storytelling Budgeting & Revenue Growth Stakeholder Alignment Hybrid & Digital Experience Design Crisis Management Adaptability
Industry Group: Organization
Industry: Non-profit Organization Management
Years of experience: 25 years
Industry Group: Organization
Industry: E-Learning
Years of experience: 15 years
Company name: Eventcraft Studios
Company size: 1 employee
Role in this company: Founder and Chief Strategy Officer leading strategic event design, content innovation, and sponsorship strategy for mission-driven organizations. Partner with executive teams to transform events into revenue and engagement platforms. Deliver high-impact consulting, facilitate planning intensives, and develop frameworks that drive growth, alignment, and long-term value.
Strengths in this role: Strategic Thinking Event Architecture & Design Leadership & Team Development Cross-Functional Collaboration Innovation & Problem-Solving Sponsorship Strategy Communication & Storytelling Budgeting & Revenue Growth Stakeholder Alignment Hybrid & Digital Experience Design Crisis Management Adaptability
Industry Group: Organization
Industry: Non-profit Organization Management
Years of experience: 25 years
Industry Group: Organization
Industry: E-Learning
Years of experience: 15 years
Company name: ISC2
Company size: 275 employees
Role in this company: Led global event strategy for a leading cybersecurity association, delivering flagship conferences, hybrid learning programs, and product launches. Drove innovation in content design, sponsorship development, and attendee engagement. Managed cross-functional teams and vendors to execute experiences aligned with brand, mission, and revenue goals. Championed digital-first formats and strategic partnerships to expand reach and impact.
Strengths in this role: Strategic Thinking Event Architecture & Design Leadership & Team Development Cross-Functional Collaboration Innovation & Problem-Solving Sponsorship Strategy Communication & Storytelling Budgeting & Revenue Growth Stakeholder Alignment Hybrid & Digital Experience Design Crisis Management Adaptability
Industry Group: Organization
Industry: Non-profit Organization Management
Years of experience: 25 years
Industry Group: Organization
Industry: E-Learning
Years of experience: 15 years
Company name: AICPA & CIMA
Company size: 1,400 employees
Role in this company: Directed strategy and execution for major conferences, global events, and member experiences across the accounting profession. Scaled hybrid and digital-first programs, led content innovation, and drove record-breaking sponsorship and engagement results. Partnered with internal teams and external stakeholders to align events with strategic priorities. Elevated brand visibility and learning impact while managing complex global logistics and teams.
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Board membership
Company: The Bee Foundation
Position: Director
From: 05/07/2021
To: Present
Company: ASAE Meetings & Expositions Section Council
Position: Member
From: 07/07/2011
To: 06/07/2014
Company: Marriott International Association Client Advisory Board
Position: Member
From: 07/07/2012
To: 07/07/2014
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Degrees & accreditations
Bachelor of Arts, Business Administration, Hanover College, Hanover, Indiana
Master of Business Administration, Georgia State University, Atlanta, Georgia
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Membership & affiliations
American Society of Association Executives
International Association for Strategy Professionals
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Success story
Revitalized AICPA ENGAGE into a flagship global event, leading strategy and execution across content, hybrid delivery, and partner integration. Drove event revenue to $8M+, expanded international reach, and increased digital engagement through on-demand and live-streaming formats—positioning ENGAGE as the premier learning experience in the accounting profession.
