Travis McElfresh
Roles available for:
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Fractional
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Consulting
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Contract
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Interim
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Siox Falls, South Dakota, United States
Travis McElfresh
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Roles available for:
-
Fractional
-
Consulting
-
Contract
-
Interim
-
Siox Falls, South Dakota, United States
Experience
Strengths in this role: AI/ML Engineering: LLM architectures, RAG pipelines, multi-agent orchestration, fine-tuning, MLOps, vector databases (Pinecone) Product Leadership: 0→1 product development, PMF metrics, rapid experimentation, cross-functional alignment Engineering at Scale: 100-800+ person orgs, Distinguished Engineer mentorship, platform architecture, governance/compliance Hands-On Builder: Claude Code CLI, TypeScript, Langfuse, Temporal.io, Railway, Pinecone • SOC2, HIPAA, PCI DSS
Industry Group: High Tech
Industry: Computer Software
Years of experience: 25 years
Company name: Nordstrom
Company size: 75,000 employees
Role in this company: Directed 800+ engineers with $300M+ budget across platform engineering and infrastructure • Modernized data center + retail infrastructure, eliminating critical tech debt across 31 teams • Delivered omnichannel personalization, mobile innovation, and in-store technology experiences • Established Platform Engineering CoE; standardized practices across 200+ development teams
Company name: Virtuoso
Company size: 350 employees
Role in this company: Led full-scale digital transformation; built product, engineering, and design org from zero • Established AI-first strategy and led Microsoft Copilot rollout across the organization • Conceived and launched third-party technology ecosystem—developer program, partner marketplace, global events • Delivered new B2B2C digital revenue streams; modernized legacy systems serving 20K+ travel advisors
Company name: ProductLove.ai
Company size: 1 employee
Role in this company: • Building AI-first product validation platform using Bayesian confidence scoring and RAG architecture • Designed evidence pipeline that quantifies product-market fit with ML-driven insights • Secured design partner commitments from enterprise product leaders; actively raising seed funding • Architected production multi-agent system for enterprise software development with specialized AI agents coordinating complex build workflows
Company name: Wellok
Company size: 500 employees
Role in this company: • Built AI-powered health platform; trained IBM Watson on healthcare domain—teaching it to understand BMI ranges, health plans, and consumer benefit optimization • Scaled B2C/B2B products; helped raise $160M+ venture funding; drove successful acquisition • Post-acquisition: Led product integration, platform vision, and enterprise growth at Welltok • Inventor on 3 patents in digital behavior program design driving health outcomes
Company name: Microsoft
Company size: 110,000 employees
Role in this company: Managed $25M budget, 180-person team; scaled platform to 100M monthly users • Built one of the first news personalization engines using custom NLP (2004)—disambiguating entities like 'Bush' (president vs. plant) and 'Mercury' (planet vs. car) for targeted recommendations • Achieved 99.99% uptime; reduced latency 50% through infrastructure modernization Launched XboxTV and gamer community across 22 international markets • Built first Xbox.com forums—foundation Xbox Live